Sunday, December 7, 2008

Black Vans proclaiming things

He shouts words to a public embarrassed to hear him. His voice proclaims his less than enthusiastic belief for the material he shouts. How could he continue to spread the word of his core principles when they don`t lie at his core? The reality was his broadcasting had the opposite effect. People came to associate loud voices, black vans and demonstrations as outdated ideas, youths hanging on to the dying words of a previous generation. The people blanked out the very words that stood a chance to improve the world. By this mental association the black vans became the neighborhood crier, always to be ignored, labeled bad from the start. Their mistake lay in the method of delivery. They sought to reach people directly, but didn`t change the way of speech. People raised since childhood on public speeches would not be swayed by another official speech. They needed a firebrand, someone with the words written in his heart. A person speaking as if to an individual, as if whispering through your ear directly to the heart.

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